The slogan “STEEL LUNGS TO BREATHE UNDER WATER” is engraved on the Clima Bottle as a call to action for consumer to avoid disposable plastic, for the health and long-term benefit of the sea.
The ombré finish created by 24Bottles reflects the ocean's depths, drawing attention to an ecosystem that is suffering from plastic pollution.
24Bottles guarantees responsible practices throughout the entire production process and is committed to offset its carbon footprint through the implementation of agro-forestry projects.
Diesel’s parent company OTB launched the awareness campaign "Remove plastic from water by removing water from plastic" in collaboration with 24Bottles. The group provided all its employees with a Clima Bottle by 24Bottles, while drinkable water dispenders replaced single-use plastic bottle vending machines at all OTB’s Italian headquarters.